B2B MARKET DEVELOPMENT · SPAIN · PORTUGAL

Market development for HVAC and industrial-refrigeration manufacturers.

We work with manufacturers of HVAC, ventilation and industrial refrigeration solutions that need to reach engineering firms, contractors, distributors, operators and industrial users in Spain and Portugal.

Market development for HVAC and industrial-refrigeration manufacturers
MarketSpain · Portugal

Manufacturers we can support

Companies we can target

Typical decision-makers and influencers

MarketDecision network

HVAC engineering

project management

facility management

maintenance

energy and sustainability

operations

technical procurement

distributor sales management

What we validate in the market

We do not simply confirm that a company exists. Through research and direct contact, we aim to understand:

which type of installation and thermal load exists

which problem the account needs to solve

which solution or brand is currently used

which efficiency, air-quality or maintenance objectives apply

whether an upgrade or new-build project is planned

who specifies, installs and approves the purchase

How Ocethea develops this market

1. Target definition

Application, segment, geography, account type, decision-makers and opportunity criteria.

2. Market mapping and prioritisation

Company identification, fit validation and a clear order of commercial priority.

3. Direct market contact

Telephone, email, LinkedIn, structured follow-up and confirmation of the correct stakeholder.

4. Qualification

Current situation, requirement, project, openness, stakeholders involved and agreed next step.

5. Meetings and site visits

Qualified meetings supported by account context, plus in-person visits when they can accelerate a specific opportunity.

6. Follow-up

Documenting responses, coordinating with the client or distributor and moving the account towards the next decision.

Typical project situations

What the client receives

validated and prioritised target accounts;
identified decision-makers;
responses and account-by-account sales status;
requirements and objections;
qualified meetings;
opportunities and next steps;
learning on segments, applications and messages;
recommendations for continuation.
OC
OCETHEA · SPAIN · PORTUGAL

Let us discuss your HVAC and industrial-refrigeration development in Iberia.

Tell us what solution you provide, which type of customer you need to reach and your current situation in Spain or Portugal.

Discuss Your Project